empire avenue changes aheadEmpire Avenue CEO, (e)Dups, announced on the EAv blog and General Discussion Community that EAv will be making changes to the way it calculates share prices and dividends as early as June 4

The announcement is very detailed, so I encourage you to read the whole thing, but the highlights include:

  • Blogs connected via RSS will no longer have any impact on dividends (this does not apply to WordPress.com blogs using the WordPress network connection in EAv)
  • The social media activity EAv looks at to calculate dividends and share price will change from a “rolling window” to a fixed period from 01:00 UTC the previous day to 00:59 UTC.
  • The formulas for calculating dividend and earnings will be tweaked to reward users for engagement and good reputation.


I asked Dups what he thought the net effect would be on share prices and dividends.  While initially he said they did not know, after some follow-up it sounds like while they don’t know exactly what the impact will be, they expect it to be relatively minor.

Of course, if you’ve been on EAv for any length of time, you know there are some people who will howl about any change that has even the smallest negative impact on share prices or dividends, so I expect there will be some complaining when these changes are implemented.

I’m taking a wait and see attitude towards this.  The changes are being made for good reasons.  I’m just keeping my fingers crossed that there won’t be any unintended consequences.


Kill Earnings?

The one question I have is, why not just kill earnings?  My earnings are less than 400e a day.  They’re meaningless.  It’s not worth the code, processing time, space on the website or support.